Rakuten (formerly Ebates) is a popular cashback platform that pays you for shopping at thousands of online retailers. Here’s how to maximize your earnings:
Getting Started Sign up for a free Rakuten account and install their browser extension. This automatically alerts you when cashback is available while shopping online. Rakuten will give you a welcome bonus (typically $10-30) after making your first qualifying purchase.
Main Ways to Earn
- Online Shopping Cashback
- Before making any online purchase, check if the retailer is on Rakuten
- Click through Rakuten’s link to the store to activate cashback tracking
- Typical cashback rates range from 1-15%, with some stores offering up to 40% during promotions
- Popular stores include Amazon, Walmart, Target, Macy’s, and Sephora
- In-Store Cashback
- Link your credit card to Rakuten
- Activate in-store offers before shopping
- Pay with your linked card at participating physical stores
- Refer Friends
- Earn $25-30 for each friend who signs up and makes a qualifying purchase
- Share your referral link on social media or with friends and family
Maximizing Your Earnings
- Shop during bonus events when cashback rates are doubled or tripled
- Stack cashback with store sales, coupons, and credit card rewards
- Enable notifications for special offers and increased cashback rates
- Make large purchases (electronics, furniture, travel) through Rakuten
- Use Rakuten for business purchases if you’re a small business owner
Getting Paid Rakuten sends payments quarterly (“Big Fat Checks”) via PayPal or check when your balance reaches $5 or more. Payment dates are:
- February 15 (for Nov-Jan shopping)
- May 15 (for Feb-Apr shopping)
- August 15 (for May-Jul shopping)
- November 15 (for Aug-Oct shopping)
Pro Tips
- Always read terms and conditions for exclusions
- Keep proof of purchases until cashback is confirmed
- Contact customer service if cashback doesn’t track properly
- Consider using Rakuten’s credit card for additional rewards
- Check competing cashback sites to ensure you’re getting the best rate
Remember that while Rakuten won’t make you rich, it’s essentially free money for shopping you’d do anyway. Many users earn hundreds of dollars annually by consistently using the platform for their regular purchases.
